Promoting nonprofit organizations : a reputation management approach /

Promoting Nonprofit Organizations is a practical guide to developing and implementing a strategic public relations program to enhance a nonprofit's reputation. The ways in which businesses, both for-profit and not-for-profit, communicate with customers has changed dramatically in recent years....

Full description

Bibliographic Details
Main Author: Kinzey, Ruth Ellen
Format: Book
Language:English
Published: New York : Routledge, 2013
Subjects:

Internet

This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.

Columbia University

Holdings details from Columbia University
Call Number: EBOOKS