Marketing strategy for the creative and cultural industries /

Marketing strategy for the creative and cultural industries /

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Bibliographic Details
Main Authors: Kolb, Bonita M (Author), Kolb, Bonita M. (Author)
Format: Book
Language:English
Published: Abingdon, Oxon ; New York, NY : Routledge, 2016
Abingdon, Oxon ; NewYork, NY : 2016
Series:Mastering management in the creative and cultural industries
Subjects:
Arts > Marketing
Cultural industries > Management
Performing arts > Marketing

Internet

Stanford University

Holdings details from Stanford University
Call Number: NX634 .K65 2016

Cornell University

Holdings details from Cornell University
Call Number: NX634 .K65 2016

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