Marketing communications : an integrated approach /

Marketing communications : an integrated approach /

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Bibliographic Details
Main Author: Smith, P. R (Paul Russell), 1957-
Other Authors: Taylor, Jonathan, 1956-
Format: Book
Language:English
Published: London ; Sterling, VA : Kogan Page, 2004
Edition:4th ed
Subjects:
Communication in marketing
Communication en marketing
Marketing

Internet

Cornell University

Holdings details from Cornell University
Call Number: HF5415.123 .S65 2004

Columbia University

Holdings details from Columbia University
Call Number: HF5415.123 .S65 2004

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