Corporate social responsibility : doing the most good for your company and your cause /

"Offering more than just a theoretical perspective, this book includes the personal insight of some of the business world's most admired companies. Full of proven recommendations and real-world advice on social initiatives, it includes first-person stories from twenty-five business leaders...

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Bibliographic Details
Main Author: Kotler, Philip
Other Authors: Lee, Nancy, 1932-, Lee, Nancy, 1945-
Format: Book
Language:English
Published: Hoboken, N.J. : Wiley, [2005], ©2005
Hoboken, N.J. : c2005
Hoboken, N.J. : ©2005
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