AARP reimagined /
When Barry Rand became the chief executive officer of AARP, in 2009, he took over an enterprise with close to 37 million members and an annual budget of $1.3 billion. Originally created to represent the needs of senior citizens, AARP sold $700 million worth of insurance and finance products, ran one...
Main Authors: | , |
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Format: | Book |
Language: | English |
Published: |
London :
SAGE Publications Ltd,
2017
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Series: | SAGE Knowledge Cases.
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Subjects: |