Implementing e-commerce strategies : a guide to corporate success after the Dot.com bust /
"In Implementing E-Commerce Strategies, Marc Epstein goes beyond the hype to focus on the practical angles of designing, executing, and successfully managing an e-commerce strategy that works for your company. While many books have addressed the "what" and "why" of e-commerc...
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Westport, Conn. :
Praeger,
2004
|
| Subjects: |