Modern Presidential Campaigns Packaging the Candidates, Images & Sound Bites (1980 - 92) / Volume 4 :
This fourth volume - "Packaging the Candidates: Images & Sound Bites" (1980 - 92) - moves from Ronald Reagan's successful media campaigns to Clinton's use of the "change" issue to overcome the Bush advantage of incumbency
| Corporate Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
New York, N.Y. :
Films Media Group,
[2012], c2010
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| Series: | Modern presidential campaigns
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| Subjects: |