Kapferer on luxury : how luxury brands can grow yet remain rare /
Kapferer on Luxury addresses the No 1 challenge of all major luxury brands today: How can these brands pursue their growth yet remain luxury? How do you reconcile growth and rarity?Kapferer on Luxury offers a selection of the most recent and insightful articles and original essays on the luxury grow...
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Format: | Book |
Language: | English |
Published: |
London ; Philadelphia :
Kogan Page,
2015
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Subjects: |
Internet
This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.Stanford University
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INTERNET RESOURCE |
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