A study on the testing of the believability of advertisements /

Bibliographic Details
Main Author: Byall, Robert T
Corporate Author: Dartmouth College Department of Psychology
Other Authors: Gatzert, Robert A, Welch, Josiah H
Format: Manuscript Book
Language:English
Published: 1951

Internet

This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.

Dartmouth College

Holdings details from Dartmouth College
Call Number: BF121.A1 B935 1951