Strategic marketing /

Strategic marketing /

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Bibliographic Details
Main Author: Cravens, David W
Format: Book
Language:English
Published: Burr Ridge, Ill. : Irwin, c1994
Edition:4th ed
Series:Irwin series in marketing
Subjects:
Marketing > Decision making
Marketing > Management > Case studies
Marketing > Management
Case studies

Internet

Massachusetts Institute of Technology

Holdings details from Massachusetts Institute of Technology
Call Number: HF5415.135.C72 1994

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