Copywriting : successful writing for design, advertising, and marketing /
"Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogs,...
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| Format: | Book |
| Language: | English |
| Published: |
London :
Laurence King Publishing,
2012
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| Edition: | Second edition |
| Subjects: |
Internet
This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.Stanford University
| Call Number: |
INTERNET RESOURCE |
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