Digital innovations for mass communications : engaging the user /
"In every field of mass communications--advertising, entertainment studies, journalism, public relations, radio-television-film, tourism, and visual reporting--professionals understand the importance of storytelling. Regardless of whether the finished product is a commercial, an in-depth invest...
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| Format: | Book |
| Language: | English |
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New York, NY ; Abingdon, Oxon :
Routledge, Taylor & Francis Group,
2014
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| Subjects: |
Internet
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EBOOKS |
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