Modeling the role of risk-adjusted utility in the diffusion of innovation /

Bibliographic Details
Main Author: Lattin, James M
Other Authors: Roberts, John H
Format: Book
Language:English
Published: [Stanford] : Graduate School of Business, Stanford University, [1988]
Series:Research paper (Stanford University. Graduate School of Business) no. 1019
Subjects:

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Stanford University

Holdings details from Stanford University
Call Number: HF5006 .S72 NO.1019