The SAGE handbook of digital marketing /
Digital marketing changes the dynamics of traditional routes to market, augments conversations and facilitates the measurement of activities by organisations and consumers alike. This Handbook strives to advance the study and understanding of this doma...
| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
London :
SAGE Publications Ltd,
2022
London : SAGE Publications, [2022] London : [2022] |
| Series: | Sage knowledge
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| Subjects: |