Technical marketing communication : a guide to writing, design, and delivery /

This book is written to help professionals take action. Each chapter describes concepts and tips that apply to a variety of industries. In particular, this book is beneficial to the following readers: Marketing professionals promoting technical products and services will gain insight into technical...

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Bibliographic Details
Main Authors: Towner, Emil B. (Author), Everett, Heidi L. (Author)
Corporate Author: Ford Library E-Book Collection
Format: Book
Language:English
Published: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016
Edition:First edition
Series:Corporate communication collection
Subjects:

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