Tipping the culture: how engaging millennials will change things
Offers arts and cultural groups marketing strategies for engaging 15- to 31-year-olds, including putting the user, not the brand, at the center; having something meaningful to say; and fostering connections by sharing knowledge. Includes case studies
| Format: | Różne nośniki |
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| Język: | English |
| Wydane: |
2010-12-07
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| Hasła przedmiotowe: |
Internet
This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.University of Pennsylvania
| Sygnatura: |
HB 74 .M37 T57 2010 |
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