Showing 1 - 20 results of 48 for search 'Wharton School Marketing Dept', query time: 1.07s Refine Results
  1. 1
    Business school prestige : research versus teaching /
    by Armstrong, Jon Scott, 1937-
    Published 1992
    “...Wharton School Marketing Dept...”

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  2. 2
    Consumer purchasing for uncertain future tastes /
    by Walsh, John W
    Published 1992
    “...Wharton School Marketing Dept...”

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    Book
  3. 3
    Decomposition of judgment in situations with no data /
    “...Wharton School Marketing Dept...”

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    Book
  4. 4
    Causal forces in extrapolation /
    by Armstrong, Jon Scott, 1937-
    Published 1991
    “...Wharton School Marketing Dept...”

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    Book
  5. 5
    Single vs. dual sourcing : an examination of retailer purchasing decisions in a closed market /
    by Chatterjee, Sharmila
    Published 1991
    “...Wharton School Marketing Dept...”

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    Book
  6. 6
    An empirical test of the construct and hypothesized consequences of behavior- and outcome-based salesforce control systems /
    by Oliver, Richard L
    Published 1991
    “...Wharton School Marketing Dept...”

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    Book
  7. 7
    ADCAD : a knowledge-based system for advertising design /
    by Burke, Raymond R.
    Published 1988
    “...Wharton School Marketing Dept...”

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  8. 8
    Impact of competitor-oriented objectives on profits of U.S. firms /
    by Armstrong, Jon Scott, 1937-
    Published 1991
    “...Wharton School Marketing Dept...”

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  9. 9
    Principles involving marketing policies : an empirical assessment /
    by Armstrong, Jon Scott, 1937-
    Published 1993
    “...Wharton School Marketing Dept...”

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    Book
  10. 10
    Excess behavioral loyalty for high-share brands : deviations from the Dirichlet model for repeat purchasing /
    by Fader, Peter S
    Published 1992
    “...Wharton School Marketing Dept...”

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    Book
  11. 11
    Adapting to time constraints /
    by Johnson, Eric J
    Published 1992
    “...Wharton School Marketing Dept...”

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    Book
  12. 12
    Behavior and cognition in sequential bargaining /
    by Johnson, Eric J
    Published 1991
    “...Wharton School Marketing Dept...”

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  13. 13
    Optimal advertising policy for a new product diffusion model based on a micromodeling approach /
    by Chatterjee, Rabikar
    Published 1991
    “...Wharton School Marketing Dept...”

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  14. 14
    Implicit coalitions in a generalized prisoner's dilemma /
    by Fader, Peter S
    Published 1988
    “...Wharton School Marketing Dept...”

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  15. 15
    Modeling loss aversion and reference dependence effects on brand choice /
    by Hardie, Bruce G. S
    Published 1992
    “...Wharton School Marketing Dept...”

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  16. 16
    Positioning analysis and strategy /
    by Wind, Yoram J
    Published 1988
    “...Wharton School Marketing Dept...”

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  17. 17
    The determinants of strategic marketing rivalry : an empirical investigation /
    by Gatignon, Hubert
    Published 1991
    “...Wharton School Marketing Dept...”

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  18. 18
    Risk and innovation : a simulated methodology /
    by Gatigon, Hubert
    Published 1991
    “...Wharton School Marketing Dept...”

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  19. 19
    Order of entry as a moderator of the effect of the marketing mix on market share /
    by Bowman, Douglas
    Published 1992
    “...Wharton School Marketing Dept...”

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  20. 20
    Determinants of continuity in conventional channel dyads /
    by Anderson, Erin
    Published 1988
    “...Wharton School Marketing Dept...”

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
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